Why would you make the game free now ?

Why would you make the game free before the ranking/matchmaking changes ? I get it, Silent Hill, but soo many people will get discouraged from trying the game ever again, because they will struggle with literally finding a match, unfortunately that's how it is in low ranks (and high too, but to a lesser extent), wouldn't it have been a better move to make the game free after such a core issue has been fixed ? Afterall, isn't people having an actually good experience more important than more people having an experience, but this experience being a bad one ?

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